For the last almost two years, my team and I have used Trello to organize our client workflows and blog prep for 20+ clients. We absolutely LOVE Trello and wanted to share exactly WHY it’s our favorite software to use. Whether you’re running a team of writers or simply hiring your own VA, here’s a […]

One of the common concerns about blogging that I hear from business owners is that they’re afraid to start and run out of things to talk about. Many are also often concerned about what they’ll post during their “slow” season in the winter, when they’re not actively photographing sessions or weddings at the same frequency. […]

As a content writer, I know the importance of working smarter not harder while creating quality content for your audience. While there’s lots of places to come up with new ideas for blogs or other long-form content, it doesn’t always feel easy. That’s why today I wanted to share a few ways to repurpose your […]

One of my favorite people, Dolly DeLong, recently asked me to be a guest on her podcast The Systems and Workflow Magic Podcast. She interviewed me about how to blog strategically for your business. We had a great time talking about simple ways to make your content intentional for your offerings and business so you […]

Last week, I introduced my Blog Questionnaire Templates in the shop and we’ve talked about The Blogging Toolkit. So today, I wanted to introduce my next shop product: my Blog Schedule Trello template! This template is designed to help you plan content for your blog so that you can show up consistently. Every single one […]

By now, you probably know that I’m about working smarter, not harder. Because of that, one of my favorite things to do after a blog is live is to reuse that content on other platforms. When you’ve already got a great, solid core piece of content, you should absolutely use it to create emails, social […]

After a few months of hard work, I’m SO excited to announce that the Blogging Toolkit has been released! This Toolkit was a labor of love! I designed it to help business owners feel confident with blogging for their small business!! I love, love, love writing for brands… But I can’t write for every single […]

I’m so excited to be highlighting one of my new shop products this morning: the Blog Questionnaire Templates! These questionnaires are designed to help photographers create personalized blogs about their sessions. They help you write content without having to create everything all from scratch.  What’s included? The Blogging Questionnaire Templates contain lists of questions for […]

When I start talking about blogging with small business owners, one of the first questions that’s asked is how often should business owners be blogging for their brand. I always joke that I don’t have a magic answer – but that’s the truth. Let’s take some time today to talk about how often to blog […]

When my friend Rebecca Rice reached out to me about interviewing me on her podcast, The Business Journey, about blogging for family photographers, I was SO IN. We had an amazing conversation about how and what to blog when you’re a family photographer. So many resources out there are geared for photographers doing weddings and […]